Employee surveys are important instruments for any organization or company to measure the levels of employee participation, employee contentment, and overall morale at workplace. In today’s competitive market, it becomes difficult for most businesses to survive. As a CEO or marketing head, you might fall short to view the world in the eyes of your staff. You might think of how to push the sales figures, while your employees may think of job security and compensation. It should be kept in mind that employees are the vanguard of your business and they deal with your clients on daily basis, and they are the ones who can push up the sales that you want. A new way of approaching management-employee relationships is through employee participation. It can be a good idea to actively interact with employees on regular basis to create an easy working environment and pleasing atmosphere. However, for beginners, implementing an employee survey for analyzing what your employees feel about the management is perhaps the best solution. Employee surveys may be done to find out: how effective is the internal communication within the organization, or what drives employee participation, perceptions of leadership, aspects of employee training, relationships between employees and management team, general working conditions and so on. There are some specific  types of employee survey which include staff exit survey, staff recruit and welcome survey, training requirements survey, temperature check surveys, where you will be able to scrutinize a few key queries on more regular intervals or view a particular area where changes have been made. Employee surveys can be very helpful for identifying workplace issues and barriers to productivity and quality customer service. Nevertheless, another important reason to conduct a survey is to measure the current working condition. Most often, surveys are viewed as an instrument to detect faults, and more useful to identify those things your business is doing right. This information can be most crucial to attract and retain quality workforce, those you would not want to lose!