Businesses really struggle hard to retain their employees, specially the top performers. It is critical for every organization to understand that an organization can do nothing without the employees; they are the pillar that strongly holds the business from falling. Whether it is a small business or a global identity, it cannot do without its employees. Employee satisfaction survey helps a lot in finding the frustrations that are in the minds of the employees but equally important is measuring employee satisfaction. The measurement has to be done properly else it will result in the loss to the company in terms of production or the employee would likely prefer to leave the organization. The questions that need to be solved with the help of survey should include company’s environment, policies, work culture etc. Measuring employee satisfaction can help you find solutions as to what motivates your employees, it is equally important to raise the moral of your employees with the help of rewards and by offering them a stress free environment. Most of the times we come across scenarios that people are not satisfied even if they are highly paid and it usually happens where there is no work culture. By measuring employee satisfaction one can only do well to their business, more the satisfied more the growth. Employees also want to be a part of decision making and this makes them feel wanted in the organization. By regular surveys and asking their opinion about the changes that should be brought in the organization fills them with pride. And employees who are a part of this business and spend most of the time of their day here know the place much better and the changes suggested by them would be very valuable too. By listening to their needs one can easily retain them for the betterment of the business.